As I sit here staring at my screen, wondering how many folks are waking up and checking Facebook, or Twitter, before their feet hit the floor, I ponder over the Social Media craze that is ruling our lives. When I do watch television, I hear the people say, “follow me on blah, blah” and I cringe. When did we become so none verbal.
But, if we are going to go that way then let’s use the least time consuming way possible.
First the basic social media platforms I use are Facebook, Twitter, Instagram, SnapChat, Pinterest, Flickr, Tumblr, YouTube, LinkedIn, Vine, Classmate, Meetup, VK, Google+, Reddit (which I don’t really get) and this, my WordPress blog. In fact I am on all of the top 15 social media platforms and this was all by accident through different classes! And of all of these the most popular among the “social set” is, of course, Facebook, with 2 BILLION!!! people. And I have trouble keeping up with 900 or so.
With all this activity I still don’t find Facebook as my favorite. I like Twitter the best. I feel Facebook pretends to care and doesn’t have great customer service. Twitter will shut someone down that violates policy.
People do not use Twitter for a business marketing (without business profiles) as much as people do Facebook. I get on Facebook to see what my friends are up to and half of them are pushing weight loss and makeup. If they set up a business Facebook page I would follow but hawking your products on you personal page just gets on my nerves and I unfollow them. Then they want to know why I don’t know about the party they are having for little Susie. On Twitter, the post are limited to only certain amount of characters and you know right off if they are selling or just tweeting info.
As far as using Social Media Tools, HootSuite is most user friendly to me and cost less. I have research a couple of others and they really want a larger amount and they don’t have the history HootSuite does. Now I am not saying I won’t switch to Buffer as I try to grow an online business from my home but for your basic person HootSuite will work. It has a few less bells and whistles as far as tracking for marketing use, but if you are not needing all that information, then stick with HootSuite. And you really need to work with one of these tool because according to The Internet (how my husband says it) 30% of all time spent online is now allocated to social media interaction. And the majority of that time is on mobile – 60% of social media time spent is facilitated by a mobile device. (http://www.socialmediatoday.com/marketing/how-much-time-do-people-spend-social-media-infographic)
And until next time…….be social…..you know it only takes up 90% of your life……